About the NOW Foods brand

Richard Elwood founded NOW Foods in 1968. He was well qualified, being a chemist whose father had run a health food store and developed the United State’s first protein supplement. A scientist first and foremost he was always an advocate for natural products and started the NNFA (NPA) Standards Committee.

NOW has always strived to provide good value in order to make health-promoting products available to all.

Difference between NOW Foods and other multivitamins

Quality metrics

Independent Certifications

NPA GMP Certified Mark

Manufacturing systems and facilities verified by Natural Products Association (NPA

Recalls 2015 to 2022





Certifications and Awards

Independent Certifications

NOW Foods certificate of conformance from UL

NOW Foods Certificate of Compliance from Underwriters Laboratories (UL)

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